News

Buy a ticket? Psh! NFL teams selling memberships

Buy a ticket? Psh! NFL teams selling memberships

NFL: Season ticket "holders" are becoming a thing of the past. Photo: Associated Press

DAVE SKRETTA, AP Sports Writer

KANSAS CITY, Mo. (AP) — The change made by the Kansas City Chiefs a few years ago was subtle — one word, really — yet it ushered a pronounced change in the way the franchise viewed its most important fans.

Season-ticket holders became known as “season-ticket members.”

Suddenly, the entire paradigm shifted. No longer were Chiefs fans merely customers, buying a ticket, attending a game and then heading home afterward.

Rather they began to feel as though they were part of the franchise, just as integral to the success or failure of the team as quarterback Alex Smith, coach Andy Reid or even general manager John Dorsey.

And by offering those members exclusive gifts and experiences, the Chiefs have rebuilt their season-ticket rolls at a time when many franchises are having a hard time filling stadiums.

Latest Headlines

17 hours ago in Entertainment

OPENING WEEKEND: ‘Mother’s Day,’ Key & Peele comedy ‘Keanu’ hit theaters

22-overlay-9

Here's a look at some of the films set to open this weekend.

17 hours ago in Entertainment

WHAT’S ON: New on Netflix, Amazon & Hulu this May

netflixAP

It's going to be a great weekend for some binge-watching.

19 hours ago in Entertainment

Alicia Vikander to play Lara Croft in ‘Tomb Raider’ reboot

vikanderREUTERS

The Swedish Oscar winner follows in the footsteps of Angelina Jolie to play the famed adventurer.

21 hours ago in Entertainment

‘Angry Birds,’ apps to go hand-in-hand at the movies

21-overlay-15

Creators of the upcoming "The Angry Birds Movie" movie will ask audiences to whip out their phones during the end credits and point them at the screen.

23 hours ago in Entertainment

‘Fast & Furious 8’ revs up for historic Cuba shoot

FastCuba575123770627

Director F. Gary Gray has turned the key on the "Fast 8" production in Havana, making movie history by becoming the first filmmaker to shoot a major Hollywood project in Cuba in over 50 years.